Graphic elements
EPS – Use EPS files for all high-quality printing and publishing. This is also the format most vendors will need for creating a product (banners, T-shirts, mugs or other giveaways). The EPS format is not pixel-based and can be enlarged to any size without becoming blurry. If you do not have an advanced graphics program, such as Adobe Illustrator, you will not be able to open an EPS file — but you can view it by placing it into Microsoft Office programs. However, make sure to send your vendor the original EPS file.
PNG – These files are good for use online as well as in PowerPoint and Word. The PNG format is pixel-based and will become blurry if enlarged. These files are not a good option for high-quality printing and publishing.
Consult our graphic element guidelines for more information.
Confetti
Confetti elements can provide visual balance and energy. The top and bottom of confetti elements should always be flat. Overuse of angled lines can skew a design from energetic to awkward, so they should be used judiciously.
Line
Line may also be used to create structure in your design. Dividers and dashes can build a visual pause or break, leading the eye to a focal point or separating distinct sets of information.
Dotted lines reference collaboration and the potential for connection. Solid lines express stability.
