Photography helps tell our story, express KU spirit, and provide a sense of place.

Successful images include elements of community, energy, and verticality — preferably all three. Consider photographs from KU’s digital collection before using self-shot or stock photography.


KU is committed to diversity, inclusiveness, and equal opportunity. Campus communicators are encouraged to picture the broadest possible diversity of age, racial and ethnic groups, gender, and ability.

Photo treatments using color and texture can be effective, but their application should be consistent and purposeful. Photoshop files to help you create the photo treatments shown below are available in the downloads section in the toolkit.


Acquiring University Photography

Units may acquire university images for use in promoting KU through several campus outlets:

Campus photography

Marketing Communications creates collections of photographs taken by our photographers for official university use. If you need images not available in these collections or need additional assistance, please contact Doug Koch, digital archivist, at 785-864-8861 or email


Studio portraits

Marketing Communications takes official faculty and staff portraits. Call 785-864-3256 for more information and to schedule an appointment.


Historic KU photography

Historic KU photography in University Archives at the Kenneth Spencer Research Library. A huge repository of historic KU photos is available. Contact the archivist at 785-864-4334 to initiate a search.


KU Athletics photography

All intercollegiate sports action photography is managed by KU Athletics. Contact the official photographer.